Last Updated: August 21, 2025

This Privacy & Sales Policy explains what personal data we collect, how we use it, who we may share it with, and your rights under the law.
We operate in accordance with the Israeli Privacy Protection Law, 1981 (including Amendment 13), the guidelines of the Privacy Protection Authority, and other applicable e-commerce regulations.

1. Contact Information

If you have any questions about privacy or this policy, please contact us:
  Email: [email protected]
  Phone / WhatsApp: +972-52-7645732

2. Information We Collect

Information you provide directly on the website:

• Full name
• Email address
• Phone number / WhatsApp
• Shipping address (when making a purchase)
• Billing and payment details (processed only through secure payment providers – not stored on our servers)

Information collected automatically:

• IP address
• Browser type and operating system
• Pages visited and time spent on the site
• Device identifiers

Cookies & Tracking:
We use cookies for:

• Essential site functionality
• Analytics (Google Analytics, Tag Manager)
• Marketing (Facebook Pixel, remarketing)
• Saving user preferences

When you first visit the site, a cookie banner will appear so you can choose which categories to allow.

3. Legal Basis for Processing Data

• Contract performance – for example, completing a purchase.
• Consent – for newsletters, marketing emails, and non-essential cookies.
• Legal obligation – such as retaining purchase records for tax purposes.
• Legitimate interests – securing our website and improving user experience.

4. How We Use Your Information

• To provide services and operate the website
• To contact you and offer customer support
• To send offers and updates (only with your consent)
• To analyze site usage and improve the user experience
• To comply with legal and accounting requirements

5. Sharing Information

We only share data when necessary, including with:

• Technology service providers (hosting, email, analytics, CRM)
• Payment providers: PayPal, Google Pay, Isracard, Visa, Mastercard, Tranzila/Meshulam (based on your choice). Full credit card details are never stored on our servers.
• Shipping providers: Israel Post and courier companies
• Accounting services for invoices and record-keeping
• International providers (Google, Meta, PayPal) – where data may be transferred outside Israel under GDPR and SCC protections
• Government authorities or courts if required by law

6. Your Rights

Under the law, you have the right to:

• Access the data collected about you
• Correct inaccurate information
• Request deletion (“right to be forgotten”), subject to legal obligations
• Object to data processing or withdraw consent
• File a civil claim for violations, even without proof of damage

Requests can be sent to: [email protected]

7. Data Retention

• Personal data is stored only as long as needed for services or as required by law.
• Purchase records are stored for 7 years for tax purposes.
• Full credit card details are never stored on our servers.

8. Data Security & Breach Notification

We use standard technical and organizational measures to protect your data.
In case of a major security incident, we will notify the Privacy Protection Authority and affected users as required.

9. Children’s Privacy

Our services are intended for users 18 years and older.
We do not knowingly collect information from children. If we discover such data, it will be deleted.

10. Privacy by Design

We minimize data collection and integrate privacy considerations into every stage of operating the site.

11. Purchases & Payments

When you purchase through the site, we collect additional details required to complete the order:

• Shipping information and full address
• Payment method (credit card / digital wallet – processed only by secure third-party providers)
• Invoice details (name, ID or company number if required, address)

12. Third-Party Service Providers

To operate our store, we share data with essential providers such as:

• Payment processors (PayPal, Google Pay, Isracard, Visa, etc.)
• Shipping companies (postal and courier services)
• Accounting and invoicing services

All providers are required to follow the law and keep your data confidential.

13. Purchase Data Retention

• Billing records are stored according to the law (e.g., 7 years for tax purposes).
• Full credit card details are not stored on our site – they are handled directly by the payment processor.

14. Policy Updates

We may update this policy from time to time. The date of the latest update appears at the top of this document.